Катрен Стиль3 февраля 2020
Фото: depositphotos.com
Выпуск: №193, февраль 20202085 просмотров
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Итоги 2019 года на фармрынке: меньше в упаковках, но больше в деньгах
За 2019 год в российских аптеках было продано лекарственных препаратов на сумму более 1 трлн рублей. По сравнению с 2018 годом объем рынка увеличился на 3 %. Однако в натуральном выражении аналитики фиксируют падение спроса. Такие данные приводит маркетинговое агентство DSM Group в обзоре фармрынка на декабрь 2019 года, опубликованном 31 января.
Объем коммерческого рынка лекарств в декабре прошлого года составил 98,5 млрд рублей, что на 9,7 % больше в сравнении с ноябрем и на 6 % больше объема продаж в декабре 2018 года. В натуральном выражении в последний месяц 2019 года было реализовано 447,8 млн упаковок лекарственных препаратов — на 7,4 % больше, чем в ноябре 2019 года и на 4,4 % меньше, чем в декабре 2018 года.
В декабре 64,3 % всех реализованных ЛС относились к группе безрецептурных препаратов. В то же время в стоимостном выражении рынок был поделен практически пополам между ОТС-лекарствами и рецептурными препаратами.
Средняя стоимость одной упаковки ЛС в декабре вновь выросла и обновила «исторический максимум», достигнув отметки 220 рублей (+2,1 % относительно ноября). В сравнении с декабрем 2018 года аналитики отмечают рост цены на 10,8 %.
Всего за 2019 год в аптеках было продано 5,1 млрд упаковок ЛС на сумму 1 021,2 млрд рублей. В денежном выражении фармацевтический рынок за год вырос на 3 %, однако в натуральном выражении аналитики отмечают снижение — в 2019 году количество проданных упаковок сократилось на 1,8 % относительно 2018 года.
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