Катрен Стиль
Состоялась церемония награждения премии «Платиновая унция»
20 апреля 2017 года в Москве прошла торжественная церемония награждения лауреатов ежегодного Всероссийского открытого конкурса «Платиновая унция — 2016», на которой были названы лучшие представители фармацевтической отрасли по итогам года: производители, дистрибьюторы, аптечные сети и одиночные аптеки.
На протяжении 17 лет «Платиновая унция» является главной профессиональной премией в области фармацевтики, почетными наградами отмечаются лучшие достижения в отрасли.
В номинации «Вектор года» в подноминации «Лучший бизнес-проект» стала победителем компания Teva с проектом МНН-дженериков. Лучшим Digital-проектом 2016 года стал сервис Apteka.ru компании «Катрен». За лучший социальный проект приз получила компания Astellas.
Лучшими производителями лекарственных средств были признаны компании «Фармстандарт» и «Биокад». Также «Биокад» получил награду в номинации «Динамика года».
Лучшим безрецептурным препаратом по мнению жюри в прошлом году стал «Нурофен» компании «Reckitt Benckiser», а «Лучшим дженериком» препарат Детралекс производителя «Servier».
Среди аптечных сетей лучшей аптекой года была вновь названа компания «Самсон-Фарма». «Работодателем года» стала компания Bayer. Она же получила награду за «Лучший оригинальный препарат».
В номинации «Сделка года» было отмечено сотрудничество компаний «Новамедика» и Pfizer.
Источник:
«Фармвестник ТВ»29 апреля 2017
Фото: www.istockphoto.com/tomertu
Выпуск: №159, апрель 20172193 просмотров
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